Case Study
Explore My Successful RedNote Marketing Campaigns.


HondaJet aimed to increase brand visibility and showcase the Elite S to high-net-worth individuals in China.
We launched a strategic KOL campaign, working with aviation experts, business jet users, and Honda enthusiasts to create engaging content on Zhihu and RedNote, boosting awareness and positioning the Elite S as the top choice for discerning clients.
Reaching Middle-High Class Consumers: How We Drive Sales from RedNote to Offline Stores
St Michel, a famous French biscuit brand, wanted to boost brand awareness and drive offline sales in China.
We executed a targeted RedNote campaign, partnering with 300+ KOLs to showcase their Petites Galettes and increase foot traffic to Sam’s Club stores, effectively reaching middle-to-high class consumers across major Chinese cities.
Promoting Business Jets to High-Net-Worth Chinese Clients




100+ Qualified Leads: How We Attracted Chinese Real Estate Investors on RedNote
National Properties needed a way to reach Chinese investors for their Dubai real estate projects.
We launched a UGC-driven RedNote strategy, managed their brand account, and partnered with 400+ KOLs to drive engagement and high-quality leads.




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Why Me
Not just another service provider —
we create, not just execute.
At ZL Marketing, we partner with brands that value depth over noise.


02
Timeless Storytelling
Forget loud, short-lived campaigns. We craft elegant, enduring stories that feel human, calm, and intentional — content that resonates, inspires, and lasts beyond a single post.
03
Soulful Partnership
We blend creative direction with cultural strategy, helping your brand grow with meaning in China — without ever compromising your taste or vision.
01
Cultural Resonance
Your brand is more than a product — it’s a story, a philosophy, an experience. We turn that essence into RedNote narratives that truly connect with Chinese audiences, bridging East and West without losing your identity.
