Welcome! I’m Zoe, Your Xiaohongshu Marketing Expert 😄
With over 7 years of experience, I’ve helped 100+ international brands thrive in the competitive Chinese market.
As a content creator and Chinese KOL, I’ve generated millions of impressions on Xiaohongshu for both myself and my clients.
Now, I lead a dedicated team to give your brand the expertise and attention it deserves to succeed on Xiaohongshu.
How I Can Help Your Brand Succeed
Ready-to-Use Digital Resources
📘 Xiaohongshu Strategy (Customized)
A tailored strategy guide designed specifically for your brand to succeed on Xiaohongshu.
📝 Xiaohongshu Blueprint (eBook)
A comprehensive guide to understanding Xiaohongshu inside and out, that you can always refer to while building your presence from scratch.
🚀 Consultation
Get expert advice and a personalized strategy to boost your impact on Xiaohongshu.
Work In-Depth with Me
Done-for-You Services
KOL Marketing
Full-service management of your Xiaohongshu account to ensure consistent growth and engagement.
Partner with top Key Opinion Leaders to amplify your brand’s reach and credibility.
Optimize your budget with targeted paid ads that drive results and boost visibility.
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Happy Client
Project Complete
Job success rating
My Track Record
"Hey Zoe, Just went through the content and it's some of the best we have had. The quality is great! So thank you for that."
Daniel-KOL Marketing
"Zoe was really thorough and detailed, and overdelivered. I really learned a lot and her delivery was very organized and definitely exceeded my expectations!"
Mike-KOL Marketing
"Zoe did an excellent job helping us understand the Chinese market and how to promote to this audience. She is professional, knowledgeable and has excellent communication skill. Thank you!"
Qgenics-Paid Ads
"Zoe is very knowledgable and right to the point. Helped me identified action items that I can follow up. She is proactive, knowing what on the market and goes above and beyond to deliver the result. I would highly recommend her."
Ying-Managementa
"Very knowledgeable and quickly provided actionable consultancy that would have taken hours upon hours of googling to get to on your own very good value here l am a market research professional with a career spanning international consumer brands so I can assess accurately."
Matt-Consultation
"Zoe is amazing! Here are the details
Service: Zoe first understands your needs through a series of questions and then provides tailored consultancy.
Product: She clearly explained Xiaohongshu’s audience and how to use the platform effectively.
Coaching Ability: 5/5 stars! Zoe has high energy, a positive attitude, and provides valuable information. Her useful deck helped me present effectively.
Summary: I highly recommend her and would use her services again."
Ray-Consultation
Kind Words From My Clients
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